Podcasts
Pankaj Rai, Group Chief Data and Analytics Officer at Aditya Birla Group, shares how he uses simple, everyday tools such as Whatsapp to build genuine connections, spark thoughtful conversations, and create purposeful interactions that leave a lasting impact.
Resources
The future of UX research in India lies in understanding its growing, diverse digital audience. Here are 5 trends UX researchers should consider as we approach 2025. Businesses embracing these shifts will stay competitive and connect meaningfully with users across India’s vast and varied landscape.
Podcasts
In this episode, we take a peek into the life and mind of Rahul Jain, a Data Engineering Manager at Snowflake. We explore his daily routine, the challenges and enablers in his role, and how he leverages tools like ChatGPT and Grammarly to enhance productivity and clarity in communication.
Resources
Mistakes in qualitative research, like biased questions, incomplete data, and ignoring context in IDIs, FGDs, and Diary Studies, lead to flawed conclusions and unreliable outcomes. Addressing these ensures findings are accurate, reliable, and reflective of genuine user experiences.
Resources
Learn why participant diversity in research is important for better results, ethical practices, and real-world impact with examples from Apple, Google, and more.
Podcasts
Indian actor Sidhaant Karnick shares his dynamic daily routines as an actor, his passion for biking, and his introspective journey through various activities like music, theater, and manifestation techniques.
Resources
Unpacking how users find and engage with your product is a goldmine of insights. From the first spark of interest to recommending it to others, each step reveals what makes them tick. Here’s a quick guide to help you make your product even better.
Podcasts
Priyanjali Datta, an award-winning tech entrepreneur known for her work in AI and health sciences, shares her journey from medical sciences to tech, her daily routine, and the tools she uses to stay productive.
Resources
Consumer insights are crucial for businesses to understand customer preferences and behaviors. AI, with its machine learning power, helps collect, organize, and analyze vast data efficiently. This insight partnership enhances decision-making and boosts competitiveness in the market.
Podcasts
Kapil Joshi, the Head of Experience Design Practice at Capgemini shares his daily work routine, the challenges in his role, and how he uses PowerPoint as a primary design tool.
Resources
Unmoderated studies offer a scalable way to uncover brand perception by capturing authentic consumer feedback without the influence of a moderator.
Podcasts
Globally recognized Indian influencer, MissMalini, shares how she manages her busy schedule using technology, including her favorite tools like ChatGPT and the UltraHuman ring, to stay efficient and healthy.