Podcasts
Arti Gupta is the co-founder of StyleNook. In this episode of Down & Dirty, I sit down with her to deconstruct how she launched the brand’s pilot. We talk about her customer hypotheses, her team, budgets, timeline and learnings that ultimately helped the company go to market.
Podcasts
Mansi Zaveri and I get down and dirty on how she launched the Kidsstoppress podcast that's hosted across 150 online platforms and boasts of having over 5 million+ listens with thousands of listeners tuning in to get their regular dose of stories and daily insights.
Podcasts
Creator and author of Storm the Norm, Anisha is no stranger to innovative thinking and application. In this episode, we get down and dirty with a go-to-market strategy Anisha implemented to launch Max Life’s Shiksha Plus insurance product.
Podcasts
In this episode we get down and dirty with Vidhya Shankar Sathyamurthi, ex-CEO of NICEorg, on how he grew NICE’s community size by 6x in 8 months. He managed to pull this off with a core team of just two full-time employees alongside a massive volunteer/intern ecosystem for support.
Podcasts
If you’re thinking of launching a traditional marketing event with multiple vendors, you don’t want to miss Ansoo Gupta's talk on what you absolutely need to do first, even before you think team and timelines.